CONVERSE santa monica
Location: santa monica, ca
Area: 7,500 SF
Status: completed 2012
For this Converse shop on the popular Third Street promenade, our second for the brand after the success of the New York flagship, we restored two existing skylights, provided a new accessible entrance, and designed a new larger customization area visible from the sidewalk. The design continues the brand identity we helped craft for Converse at Soho and its New York offices, using a mix of reclaimed materials, refurbished existing conditions, and new industrial elements.